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Fashion Freeze
Project Type
Fashion Event
Date
November 2009
Location
Seattle, WA
Designed a cutting-edge, exclusive fashion event aimed at revitalizing key fashion retailers, driving traffic, boosting sales, and enhancing brand awareness. Secured a $12k partnership with a local magazine and $500 in sponsorship funds. Exceeded initial retailer participation goal by 40%, digital goals by 41%, and center traffic by 10%. Participating stores experienced a remarkable increase of over 10% in sales compared to average trends.
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